Google Analytics and Google Search Console
Who are these faceless people who travel the cyber waves to your website? Where do they come from? Where on your site do they go – and what do they do when they get there? Google Analytics provides answers.
Part of the online strategy we develop for you will include a site plan showing how you will attract visitors, what path you want them to follow through to a measurable goal. We can help you set up trackable actions and then evaluate whether your visitors are navigating the site the way you want them to. If they’re not, we’ll recommend changes to make sure they do. These two tools are critical to use anbd understand if you are doing your own SEO.